How To Prepare Christmas Party For Merchant

Christmas is coming, and as a retailer, you have to start thinking about ways to get your retail business ready before Christmas to boost sales. This is a make-or-break season for every company, and you must take every possible strategy to increase your Christmas sales.

In this article, you will learn the best ways to prepare your business for Christmas and practical business marketing methods to increase retail sales.

In business, you have to know where you come from to plan for your future. So let's look at last year's Christmas sales figures and this year's expected sales.

Christmas market

In 2018, US Christmas retail sales were about $719.17 billion. That is 4.8 percent higher than in 2017. The U.S. is expected to record Christmas sales in 2019, with consumers spending more than $1 trillion. It is followed by the UK, where holiday sales are expected to top $2bn. Holiday sales will continue to grow by 3.5% to 4% through 2019, according to Coresight. The best-selling items are expected to include Christmas gifts, with 33 per cent likely to spend at least $1,000 and 22 per cent expected to spend between $500 and $999.

High sales Christmas products

Children's toys

The annual Christmas is the most anticipated holiday for children, because Christmas Grandpa will send them blessings and gifts. In the run-up to Christmas, many of the gifts adults choose for their children are toys. Children like toys, girls generally like dolls, boys generally like heroes. As a result, sales of these items are high at Christmas.

Christmas decorations

In order to meet the arrival of Christmas, elaborate decorations are indispensable. In order to have a strong holiday atmosphere, people will choose good-looking Christmas ornaments to decorate their homes early, such as exquisite Christmas trees, Christmas wreaths, colored lights and candles and so on.

Apparel and Accessory

Christmas is a season of happiness. When people are happy, it becomes a happy thing to add nice clothes and accessory for themselves. So people buy more things at Christmas, even if they don't need much.

7 ways to get your retail business ready for Christmas to boost sales

Now that you're sure Christmas will bring more sales to those who are ready, how can you prepare for the coming Christmas season to boost sales?

1. Book custom Christmas promotions in advance

This is best achieved by working with suppliers. Ask your supplier for a discount on products sold over Christmas.Another common method is to pack at least three different products together. Simply combine the discounted prices with one of your suppliers, preferably a manufacturer's package.

2. Know where to get help

As you prepare for increased Christmas sales, it's a pretty prudent idea to know where to get help or help in case things get messy. Systems crashed, people got sick, and retail stores were unexpectedly out of stock.Talk to your senior staff and make sure they are ready to help, making sure your supplier list includes suppliers that are delivered the same day or within 24 hours.

3.Stock up on the most popular products

Whether you're running a small business or a multinational, you have to restock two to a month before the start of the Christmas season. You must prepare bulk orders for the whole holiday season.Almost every company has a niche product or is known for a specific brand. To prevent shortages, make sure you have enough stock to last through Christmas.To promote sales of your niche products, use printed banners to start promoting them.

4. Update display

Since most displays are made by product category, this Christmas will certainly be different. What is the most visible part of your retail store? This should be the perfect place for you to show off your Christmas 2019 best sellers.Christmas-themed items should be displayed in special areas to facilitate shopping and attract customers' attention.When deciding which products to display in your store and where to display them, visibility should be a key factor in influencing buyers and sales.

This doesn't just apply to bricks-and-mortar stores and car retailers. Your only store's landing page should be a high-resolution image of the most attractive christmas-themed products. You can also include new product categories for all Christmas products to help customers easily access them.This coming Christmas, men will outspend women: $725 for men and $609 for women.

Prepare your business for more purchases from generation X, who are expected to spend more than $782 in the United States.

5. Customize your packaging ahead of time 

One of the most common and successful ways to increase retail sales is to customize your packaging. If your customers are proud of your company's brand, start selling products that bear your company's logo.

Since Christmas is only a few days away, you have to place your custom orders now, as not many companies accept OEM and ODM orders. Manufacturers are sometimes overwhelmed by such orders. To get your business ready by Christmas, start packaging branded products.

6. Buy lots of gift boxes in advance

According to the national retail federation's 2019 Christmas spending projections, gift items will account for 56 percent of purchases.All these gifts must be wrapped up to get by. With that in mind, not only will you need to hire extra staff to wrap the gifts, but gift wrapping should be ready before the holidays begin.

7. Is there a quality supplier available

Can your supplier continue to supply your orders throughout Christmas? Avoid buying frustration by choosing a supplier with a large inventory of products in your retail store.Here are some factors to consider when choosing a quality supplier.

· supplier delivery time

· supply capacity

· supply business experience